If you take the time to think in a brand right now, the first thing that will come to your mind it's probably their logo design, right? It doesn't matter if is not have the name beside the logo, you'll be able to find out which brand is right away, this will happen almost 100% of the time, for sure but, why? because is one of the best ways to make a brand successfully. Here are a few reasons to let you know why are they so important.
Be proud of a logo design is a great thing, is something that every designer should pursue. When creating a logo we put ourselves sometimes in a position that makes us think what we have is perfect, the client loves it and everything looks awesome, until, you realize that there are some important things the design is not able to achieve.